Hi There
Listen, running a business is tough—especially when you’re trying to grow, attract the right customers, and make sure every marketing dollar counts. That’s where Growth Guru comes in.
I’m Mat Rogers, a seasoned marketing strategist with a track record of driving real, measurable business growth with a Niche in Home Services. All of them. From leading multi-million-dollar marketing teams to scaling startups with innovative digital strategies, I’ve helped businesses like yours generate high-quality leads, build strong brand reputations, and maximize revenue.
At Growth Guru, I take the guesswork out of marketing and provide executive-level strategy—without the full-time cost. Whether you need a data-driven growth plan, a brand refresh, or a more efficient marketing funnel, I’ll help you cut through the noise and focus on what works.
Let’s take your business to the next level.
Are you ready to grow smarter?
The Problem
In today's fast-paced and competitive business environment, having a strategic marketing leader is crucial for driving growth and staying ahead of the curve. However, hiring a full-time Chief Marketing Officer (CMO) can be costly and impractical for many companies. Companies are finding numerous benefits in utilizing fractional CMOs. That's where Growth Guru comes in, offering you the expertise and strategic oversight you need, without the full-time commitment.
The Solutions
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You might prefer a long-term CMO dedicated solely to your business, but finding the perfect candidate can be time-consuming. In the interim, partnering with a fractional CMO ensures your marketing strategies remain on track and prevents a hasty, poor hiring decision.
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I bring a high-level expertise and experience of a seasoned marketing executive at a fraction of the cost. Instead of bearing the financial burden of a full-time executive salary, benefits, and bonuses, you gain access to top-tier talent on a flexible, scalable basis. This allows you to allocate your budget more efficiently while still benefiting from expert guidance.
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When you have a full time CMO, here's what you're lookin' at:
Full Time CMO Base Salary> 20m Company: $150,000 to $250,000 per year
< 20m Company: $250,000 to $500,000+ per year
(+) Bonuses and Incentives
Performance-Based Bonuses: 10% to 50% of base salary, depending on the company's performance and the CMO's contribution to achieving strategic goals.
Stock Options/Equity: Many CMOs receive stock options or equity as part of their compensation package, especially in startups and publicly traded companies. The value can vary widely but can add substantial value to the total compensation.
(+) Benefits and Perks
Health Insurance: $10,000 to $20,000 per year
Retirement Contributions: Typically 3% to 6% of base salary
Other Benefits: Paid time off, professional development, travel allowances, and more, which can add another $10,000 to $30,000 per year.
Total Cost
> 20m Company: $200,000 to $350,000+ per year
< 20m Company: $300,000 to $600,000+ per year
With Groth Guru, you're at $120,000 on the high end, $30,000 on the low end.
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With a Growth Guru, you get immediate access to strategic insights and actionable plans tailored to your business needs. There’s no lengthy onboarding process or learning curve. I can adept at quickly assessing your current marketing efforts, identifying gaps, and implementing strategies that drive results. This means you can start seeing improvements in your marketing performance and ROI much faster.
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Growth Guru provides the strategic leadership necessary to navigate today’s complex marketing landscape. I bring a wealth of knowledge from working with diverse industries and companies, offering fresh perspectives and innovative solutions. I can help you develop and execute comprehensive marketing plans, optimize your digital presence, and align your marketing efforts with your overall business goals.
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One of the biggest advantages of a working with me is flexibility. You can adjust the level of involvement based on your company’s evolving needs and budget. Whether you need a strategic advisor for a few hours a month or a hands-on leader to manage your marketing operations, I can scale their services to match your requirements, providing the right level of support at the right time.
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With a Growth Guru taking care of your marketing strategy and execution, your internal team can focus on what they do best—running the core aspects of your business. This ensures that all areas of your company are being managed effectively and that you’re not spreading your resources too thin.
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I've got a long track record of driving growth and achieving measurable results. I bring proven strategies and a results-oriented approach that can transform your marketing efforts. By leveraging my experience and expertise, your company can achieve new levels of success and competitiveness in the market.
Incorporating a Fractional CMO into your business strategy provides a cost-effective, flexible, and impactful solution to your marketing needs. Growth Guru offers the strategic leadership, expert insights, and actionable plans that can drive significant growth and success for your company. Don’t let the absence of a full-time CMO hold you back—Growth Guru can take your business to new heights.